Malù, the artist exploring the body and its fragility. L’Air du Temps reminds her of Italian aunt based in the Roman countryside.

Please introduce yourself to us. 

My name is Malù. Malù is short for Maria Ludovica. I grew up between Rome, Moscow, London, and Milan. I began painting in Moscow when I was eight years old. My passion for painting comes from my mother, she used to paint trompes l’oeil and carry out restoration work in houses and churches.  

The themes I explore are quite contradictory – like fertility and abortion, the cycle of life and transhumanism, memory and forgetfulness, fragility and violence.  

I came to Paris after finishing my studies and I’ve lived here now for nine years.  

I do a lot of painting but I prefer to create installations in situ. My last two installations were both in Tuscany: “Amnios”, a Hippocampus Residency project which was conceived as an ensemble of organs that communicates with its participants, and “Ampolle del senno perduto” at the Corsini Orto Botanico, a work composed of 60 bulbs hovering in the botanical gardens. These copper and resin tear shapes hold my oil paints like crystallised memories.  

Bianca is a Bossa Trap artist. She was offered L’Air du Temps by her mother every year since she was little and never stopped to be inspired about it since then.


Please introduce yourself to us. 

My name is Bianca Costa. I was born in Brazil, then I lived in Portugal before ending up in France. I compose, I write and I perform. My music is the fruit of all my travels.


Tell us the very first time you were introduced to L’Air du Temps? 

I discovered Nina Ricci on arriving in Paris. I was 11 and my mother gave me some as a Christmas present. It turned into our Christmas tradition. And I haven’t changed fragrance since.

Marem is a Spanish-American singer, songwriter and guitarist. She discovered L’Air du Temps when she was 11.


Tell us the very first time you were introduced to L’Air du Temps? 

I think the very first time I was introduced to L'Air du Temps was probably 11 or 12 and I remember it was springtime because I was in the countryside with my grandparents, and I remember being with my grandma collecting flowers and she just smelled so good! I thought it was the flowers but then she told me she was wearing this perfume which she showed me when we got back to the house. The bottle was so very classic but at the same time very unique! I just loved it for that very first moment: this perfume reminds me of the powerful women of my life that can be passed through generations.